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Beyond the Click: Harnessing UTMs for Data-Driven Marketing

UTMs are practically gospel in modern marketing but let’s be real, most of us could use a refresher on why they are so important, how and where to use them and how to report on them accurately. Watch our UTM 101 walkthrough Beyond the Click: Harnessing UTMs for Data-Driven Marketing and learn how to use…

UTMs are practically gospel in modern marketing but let’s be real, most of us could use ...
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The Ultimate MAP Audit Scorecard

Guide

The Ultimate MAP Audit Scorecard

Guide

The Definitive Guide to Multi-Touch Attribution with Marketo Measure

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Webinar: How to Audit your Way to a Best-in-Class MAP

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From Zero to Campaign Ops “Hero”: How to Build, Scale, & Customize a Demand Center

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Marketing Campaign Strategy 101 Kit

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Webinar: Epic MAP Battles! Marketo vs. HubSpot Marketing Hub vs. Account Engagement

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Webinar: Elevate Your Email Game with Marketo Personalization

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Nurture Engagement Reporting to Guide a Results-based Marketing Strategy

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Data Wars: Unleashing the Force of Marketing Automation Analytics with Email Performance Reporting