Study Guide for Marketo Engage Business Practitioner Certification
Overview If you have your Adobe Marketo Engage Business Practitioner Expert certification and are looking at renewing soon, Adobe just made things a lot easier. Starting in 2023, they introduced a brand new, free, and unproctored version of the exam that makes maintaining your certification even easier! Keeping your certification current When you receive your…
The Most Valuable Audience Segmentations for Enabling Automated Marketing
Overview Setting up segmentations in Marketo Engage is essential to ensure your business’s success by knowing and understanding your targeted audience. Having audience segmentations will allow marketers to create a more personalized message for the audience, which will then build customer loyalty and bring in valuable leads. What is Segmentation? Segmentation is a feature in…