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Hand-Raises Per [Time Period_default=month]

Hand-Raiser: who they are and why they are important Prospect: “Hey contact me. I want to learn more about your product” ‍ Sales Rep: “Hi! Absolutely, it’s the best product out there” Prospect: “I’m sold!” Organization: Opportunity Closed/Won We all wish that selling our products and services were that easy in real life. Unfortunately, it…

Lead Quality: Acceptance Rate Report

Lead Quality Acceptance Rate Report The Lead Quality Acceptance Rate (Known>MAL) Report shows the rate at which a person is moving from being a record in your system to being qualified for marketing initiatives. Simply put they are a record that is now eligible for nurturing and marketing initiatives. Known – a person in your…

Why Data Analytics Is An Important Investment

Data analysis and data teams are incredibly useful and an important part of marketing teams, especially as data is collected constantly and available readily for consumption across MAPs (marketing automation platforms) and CRM platforms (customer relationship management). What is Data Analysis? Let’s start out by understanding what data analytics is: the process of reviewing trends…