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Marketo/SFDC Sync Issue Troubleshooting

Overview Depending on the day, the sync between Marketo and Salesforce can be absolutely smooth as butter or full of digital potholes. The key to navigating a buggy sync is to understand how the platforms talk to each, the pros and cons of the different sync method, the different errors you might encounter and lastly…

Marketo Engage & Marketo Measure User Roles in Adobe Admin Console

Important updates are taking place with the way you log into Adobe Marketo Engage and you’ll no doubt want to know how this affects you. Adobe is in the process of moving all users to the adobe Identity Management System. Starting in July 2023, all new Adobe Marketo Engage subscriptions have included Adobe’s Identity Management…

Webinar Recap: Elevate Your Email Game with Marketo Email Personalization

Overview Have you heard of personalizing your marketing content? You probably have, it’s just adding First Name to your email, right? WRONG! First Name personalization is fine and dandy, but there are other ways to personalize, too! We’ll give you a quick overview, but definitely check out our on-demand webinar to learn more details. What…