Manufacturer Marketing Consulting
Optimizing Marketing Processes
Boosting Sales through Targeted Marketing
Whether B2B, B2C or both, manufacturers are noticing that customers expect personalized marketing experiences. Shifting from a sales-focused approach to a partnership between marketing and sales takes strategic preparation and execution within the marketing tech stack. Pairing with the experienced Etumos consulting team can help you apply best practices throughout this process.
Lead Nurturing
Build automated nurtures to engage leads across channels with personalized content relevant to their needs throughout the long sales cycle.
Account Prioritization
Highlight right-fit companies and influential individuals at the right time for the sales team through scoring models and lifecycle processing.
Marketing Attribution
With numerous touch points throughout the buyer’s journey, reports and dashboards can provide insights on what is effective, so you can maximize ROI.
Trade Show Lead Management
Track attendees and interactions so you can follow up with engaged leads from industry events.
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Roadmaps that Take You in the Right Direction
Every engagement with our consultants starts with talking through your marketing and business goals and providing a detailed roadmap over the length of our retainer with you that shows you how you get value from the engagement. We bring the best practices, you bring the business problems, we solve together to get you from Point I-Have-No-Idea-What’s-Going-on-in-There to Point Wow-I-Understand-Marketing-ROI-and-So-Does-My-Boss.
Optimizing Marketing Processes
Etumos’ manufacturer marketing consulting services help organizations in nurturing and routing leads. The Etumos team can support manufacturers at any stage of marketing maturity, whether just starting out in a marketing automation platform or looking to optimize existing processes for scale.
Up-level Your Marketing Technology Maturity
Make sure the implementation of your technology matches the sophistication of your stack and get expert help eliminating tech debt or preventing more tech debt from accruing.
Our Other Services & Resources
Marketing Platform Consulting
Marketing platform consulting that lets you get the most ROI from your martech stack.
Marketing Platform Selection and Migration
Choose the right martech toolset, get it up and running, and enable its use.
Get In Touch with Us
Send us a note and we’ll walk you through how we can maximize your investment in marketing and sales technologies.
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