Go from Attribution Zero to Hero in Five Steps
Etumos’ Derek Gunn, Zip HQ’s Harjot Singh, and moderator Rusty Hall met for a casual, interactive roundtable discussion on all things attribution. Watch to find out how to define attribution, why you need it, and how to begin implementation.
They answered a variety of questions from attendees so you can walk away excited to implement a best-in-class marketing analytics suite with attribution as the backbone.
Get answers to questions such as:
- Do I even need attribution?
- How do I get started with implementation?
- What are best practices on using attribution in my reporting?
Meet the Speakers