Marketing Strategy Archives | Etumos Skip to main content
Newspaper illustration

Marketing Strategy

Marketing Intelligence

Maximize Your Lead-to-SQL Conversion with Regression-Backed Lead Scoring

Traditionally, most marketers have taken a “finger in the wind” approach to behavior scoring. That is ...
Learn More
Checkmark

Marketing Intelligence

Does My Martech Stack Really Need to Include a Marketing Attribution Tool?

Between the usual marketing buzzwords and the latest martech craze, there is no shortage of hype ...
Learn More

Marketing Intelligence

Marketing Lead Reporting: How to Use Cohort Analysis to Understand Conversion & Velocity

As Marketers, we are all familiar with the typical funnel KPIs. We implicitly know the importance ...
Learn More

Get in Touch with Us

At Etumos, we love what we do and we love to share what we know. Call us, email us, or set up a meeting and let's chat!

Contact Us