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Marketing Platform Consulting

Marketing platform consulting that lets you get the most ROI from your martech stack.

Lead-to-Revenue Strategy and Reporting

Tell marketing's story.

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Your campaigns in market. Quickly.

Technology-Led Marketing Solutions

Practical, powerful martech integration and automation.

Marketing Platform Selection and Migration

Choose the right martech toolset, get it up and running, and enable its use.

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Marketing Intelligence

What to expect when you’re expecting … to buy Marketo Measure (Bizible)

Let’s break down the critical building blocks to start using Marketo Measure. So… you’re here because ...

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Marketing Intelligence

What to Look for in Marketo Measure, Formerly Bizible, Expert Services

Marketo Measure, formerly Bizible, is an excellent attribution software program that can provide valuable insights into ...

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Marketing Intelligence

What MOPs Practitioners Need To Know About Google Analytics 4

Two years after Google introduced their next-generation measurement solution – Google Analytics 4 (GA4) – businesses ...

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Marketing Intelligence

Bizible (Marketo Measure) Attribution Explained

Marketing strategies can be a difficult thing to track, as there are so many moving pieces ...

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Marketing Intelligence

Utilizing Marketo Measure, formerly known as Bizible, Discover Dashboards

Marketo Measure, formerly known as Bizible, Discover is a detailed reporting tool. It provides you with ...

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Marketing Intelligence

Dashboards…with Derek Gunn

Derek Gunn, Manager of Marketing Intelligence Consulting with Etumos, joins just one Kristin to talk about ...

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Marketing Intelligence

Maximize Your Lead-to-SQL Conversion with Regression-Backed Lead Scoring

Traditionally, most marketers have taken a “finger in the wind” approach to behavior scoring. That is ...

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Marketing Intelligence

Does My Martech Stack Really Need to Include a Marketing Attribution Tool?

Between the usual marketing buzzwords and the latest martech craze, there is no shortage of hype ...

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Marketing Intelligence

Marketing Lead Reporting: How to Use Cohort Analysis to Understand Conversion & Velocity

As Marketers, we are all familiar with the typical funnel KPIs. We implicitly know the importance ...

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Get in Touch with Us

At Etumos, we love what we do and we love to share what we know. Call us, email us, or set up a meeting and let's chat!